Rebelle-ing + Rule Breaking with Shannon Sirano Greenwood

Imagine you’re a woman in your 30s, an entrepreneur, and you found a planet to live on where you felt great in your mind and body, you had friends that lifted you and your business up and you were surrounded by a diverse group of women that you learned oodles from. Well, welcome to the Rebelle Con community. Shannon Siriano Greenwood is the Founder and CEO of the Rebelle brand, offering a boutique conference experience (Rebelle Con), an in-person membership community (Rebelle Community), and podcast (Rule Breaker by Rebelle) that reaches millennial and Gen X professional women. She’s here with Aurora + Kelly to talk about healing, being vulnerable + why there are no experts.

Season 3 Episode 35 Shannon Sirano Greenwood
Released Nov 24, 2020
Hosts:
Aurora Archer
Kelly Croce Sorg
Guest:
Shannon Sirano Greenwood
Production:
Rachel Ishikawa
Music:
Jordan McCree
We love your feedback at podcast@theopt-in.com
The Opt-In bookshop is at Bookshop.org
SHARE THIS EPISODE
Season 3 Episode 35 Shannon Sirano Greenwood

Please leave us a review or rating on your podcast platform – it helps others to find the show.

Transcript

Aurora Archer
Hello, hello everyone. I’m Aurora

Kelly Croce Sorg
and I’m Kelly

Aurora Archer
and you’re listening to The Opt In

Kelly Croce Sorg
okay, A Paint me a Picture. If you break down some core elements of what your ideal world looks like, what would they be?

Aurora Archer
Well, how much time you got? I think a lot of it would have to do with community you know? I imagined people across races across gender, and ages coming together to support each other, and to truly build together and reimagine our new world. I think in an ideal world would mean embodied people who feel great not only about their minds but also their bodies and souls.

Kelly Croce Sorg
I agree. And for those of us listening right now are like, Sure, sounds great, but totally unrealistic. Just hold your skepticism for one sec, because this kind of world can exist.

Aurora Archer
It can exist indeed it can. I believe that with my whole heart and there are poeple who are trying to make this happen,

Kelly Croce Sorg
like our lovely guest and friend today, Shannon Siriano Greenwood.

Aurora Archer
Shannon is a community builder, founder of rebel con the rebel community and a mom. And just like me, she’s a recovering workaholic and now is dedicating her energy to developing a strong community.

Kelly Croce Sorg
And hint hint for us white women who did not grow up with organic community. This is the episode for us. So let’s jump into it. Would you like to introduce yourself and tell us a little bit about your journey?

Shannon Siriano Greenwood
Sure thing. Shannon Siriano Greenwood she her and I am the founder of the rebel community and rebel con, which is an organization that connects incredible women. I say it’s personal development for like professional high achieving women like myself. And a little bit of my journey I essentially wanted to build a thing for myself to heal from my over achieving over performing multiple burnout, life experience. I have had great jobs that I loved and worked endlessly to be successful there. I’ve started companies that I would, you know, make literally make myself sick to make them successful. And I just got to the point in my life that I didn’t want to do it that way anymore. And I learned best in a group. So I wanted other people to learn with me versus me just seeking everything out on my own.

Aurora Archer
So Shannon, tell us when did that knowing or that idea seed itself? And then when did you actually create it?

Shannon Siriano Greenwood
So I think it actually happened the other way. I was just doing what felt right and felt like pursuing the search, essentially, of how do I learn more about myself? Who are the people I want to learn from how I just kept following that. And then it became more clear of what the thing was that it was going to be, versus I never had this idea of like, Oh, I’m going to start a community of women and they’re going to pay this price and they’re going to get these benefits and we’re going to talk to these kinds of people. It for sure didn’t happen that way. I wish I did. I would have probably sped up the process a little bit. It was more of like these women are talking about really interesting things. I want to talk to them and probably they’ll have a coffee date with me. But wouldn’t it be more cool if they would come and talk to like me and like 10 of my most amazing friends and so it really blossom from that place

Aurora Archer
Wow. I want to go back to something that you just shared, which is you learn best in group because I was just having a conversation earlier today, which is how do we identify those things that create the most inspiration or the most growth for us and being able to notice those things about ourselves because you notice something about yourself? That then became a tool?

Kelly Croce Sorg
Yeah.

Shannon Siriano Greenwood
I didn’t always have so much awareness of it. It took people actually like this pointing it back. At me like oh, you’re good at doing that. And after enough people say that you’re like, Oh, I think I am good at doing that. But I’ve always been a connector, and I’ve always been a cheerleader. So if I meet you and I think you’re great like I’m literally going to tell every single person I interact with, probably for the next I don’t know year to the rest of my life, how amazing you are. If I meet someone that I think they would connect with you really well like, that’s what I want to do. And I just do that in my life like it’s just how it is and I never realized like, oh, you can funnel that into something really productive and really helpful for a lot of people. So I was running a consulting business I burned out like just royally burnt out like all the way out like on the floor can get up cried all New Year’s Eve.

Aurora Archer
Wow

Shannon Siriano Greenwood
I was just like, I just can’t do it. There’s nothing for me. It’s over. So I went from that place to Okay. Other people have been through harder things than me. I need to find them and I need to understand. So from there, I started a consulting business and I was using just the background that I had to help other people. I was like, okay, helping people feels good. I’m gonna keep moving in that. And then I had a baby and I was like, please, people come hang out with me. Because when you’re like at home with your new baby, it’s very lonely and I was like anyone can come hang out with me like acquaintances, friends clearly, this is pre COVID time, come over, hang out with me. And an acquaintance of mine came over and said she wanted to for us to think of something to do together. I really think she was just trying to like entertain me because I was really bored. But she was like, let’s do something together. It could be like a workshop we could like get cool people to like teach something. And I was like, great. Let’s do it literally, while breastfeeding my baby. We’re having this conversation. And then it just kept snowballing because I kept finding really awesome people that I wanted to be in it to. And then it was like, oh shit, this can’t be a workshop because there’s like 15 people that I want to do this thing with. And it turned into a conference. And so that was the first time I realized, okay, my curiosity to learn from other people can benefit even more people. And we can do that all together.

Aurora Archer
I didn’t know this I didn’t know this is the backstory. That’s amazing. And what I love about it, is that through this conversation, you started to have this intention. And guess what? The right people everybody starts showing up. I love that.

Shannon Siriano Greenwood
10,000% Because that first event and really every event following we had a big team to produce it, because again, I like working with other people. And so not only did I see this as a time to like, interview and like get to speak all these people that I admire. I also saw it as look at this cool opportunity that I can work with all the local people I’ve been fangirling over and like, wished I had a reason to like get to know them better. So I just started calling up boss pitches and be like, Hey, I think you’re amazing. Do you want to work on this thing with me? And they were like, I mean, what is it and I was like I don’t really know yet and they were like, Sure. And then that’s how the first team formed. I think there was like 14 amounts. And that happened again and again and again, that people were like, this is just cool. I want to be a part of it and I’m gonna bring whatever my skill is to the table to make it even better.

Kelly Croce Sorg
I love that. And so the name rebel.

Shannon Siriano Greenwood
So one of our first team members was this young gal who had just moved to Richmond Virginia from New York City and she had this like branding background. She was really just like a go getter, but she was new. So she didn’t really know anybody in the area. And so she told me that she had this idea for women’s co working space and this is like pre wing and like the big well known women’s co working spaces. So I was like awesome. I will mentor you. I will connect you to all the people that I know like I will help you if you’ll help me because I’m putting on this event and I really need some help. And so she was like deal. And then when we started planning, I was like so do you have any names that you like didn’t want for your co working space. They were like good names, and she sent me a list rebel was the first one I was like done, we gotta move on. And then it’s interesting how we’ve grown into the name because now it’s like so much part of our identity and our values and what we stand for, but that was it wasn’t like some beautiful brainstorming session that we like came to that as like, you know, the thing to express all the things we’re trying to do. It was literally just like the leftover name from this other thing.

Kelly Croce Sorg
That’s not true. The Universe delivered it to you. It didn’t matter what packaging it came in. So what are we rebelling against?

Shannon Siriano Greenwood
The way I think about it is essentially being a happy, healthy human is not what most people want for others. I mean, I know that sounds ridiculous, but like, companies don’t want you to be happy and healthy like they don’t really want you to be happy and healthy. So like just the basis of like not hating yourself is an act of rebellion which is ridiculous. And of course I’m a feminist and I’m also in the burn it all down camp but most of my team members most of my community members are not like our our podcasts that we just launched just called rule breaker. everyone on my team is like Well, that’s not me. Like, I follow the rules. I check the boxes. I fill the paperwork out on time I do all the things I’m supposed to do. I’m literally the only one that’s like eff that noise like I’m gonna do whatever. So I have to then like get them on the page of like, no like, honestly like you just living your life and being happy. is an act of rebellion. Like you defining for yourself what you want, is rebellion.

Aurora Archer
I love that.

Kelly Croce Sorg
What are the challenges that you come across in creating this, this community, this culture,

Shannon Siriano Greenwood
one of the things that’s really important to me is that we’re building a community we’re not building an audience. And those are two very different things. There are tons of roadmaps for building an audience like, here’s how you get more followers. Here’s how you get more eyes on your stuff. Here’s how you get more people to look at what you’re doing, to be inspired by what you’re doing to follow along your journey. That’s not really what we’re doing. We are building community and connection and relationships and that’s not as sexy. It takes way more time. And there’s just more thought and energy and curation and pivoting that has to go into that. And I have to be much more patient on how things are going to grow. I have to hold much more space for our people. Because how they feel is very important to me, not just how much they spend.

Aurora Archer
Yes, yes. Well, that in of itself is also an act of rebellion. Yeah. Right. It is because it’s contrary to what has been defined as the container and the norm. Right, and what the value exchange is, versus really one I love that notion of holding space and truly going from transaction to relationship

Shannon Siriano Greenwood
right. Which is just how I operate. I know that’s how you agree to and it’s exhausting. Like not gonna lie like holding space for others can be really exhausting, especially this year has not been easy for space holders. Let me tell you, it’s it’s been really challenging to still make space and time for your own emotions and your own processing of what’s going on, while still being strong for the people that you are there to have the container for.

Aurora Archer
Well, and I think this goes back to the point that you made earlier, which is and that is why self care well being and prioritizing our health continues to be an act of rebellion, right? Because as space holders, it’s carving out that space that says not today or not at this hour because I’ve got to fill my cup up first.

Shannon Siriano Greenwood
I’m good at that sometimes. Not always.

Aurora Archer
I’m learning to be much better at it. I sucked at it for decades, like really sucked at it.

Kelly Croce Sorg
Everything in my life was an on switch ON OFF switch and I’ve been installing dimmer switches and it just takes a long time to get through the house. You know,

Shannon Siriano Greenwood
beautiful metaphor.

Kelly Croce Sorg
I’m just thinking back to like a year and a half ago when our first podcast came out. And you know, I basically was coming out as saying I was white, and I’m like, Oh my gosh, like how is this gonna land? Or is it just gonna go into a black hole and nobody will hear it? And I’ll never forget when you repost it, like you have to listen to this podcast and you’re a white woman in Virginia and I was like, holy shit. Like this woman believes in us. That is so cool. And I was like she even is aware of her own whiteness. Like, how did she come across this and like, how did she opt into to face it? Do something about it, say something about it?

Shannon Siriano Greenwood
Well I had friends like Aurora. They called me on my shit. Thank God and I feel very lucky. That I had people calling me on my shit for a long time. So I do feel fortunate that I got to a place of awareness a lot earlier than many in my social circles because of the just love of those people. That they had for me and their willingness to have to have those annoying conversations that people shouldn’t have to spend energy having.

Aurora Archer
I would also add, again, this is this gifting it forward, right. And in that moment, it meant the world to Kelly who was taking this lead to sort of say I’m a white woman, and it meant the world to us to just have someone out in the ether sphere, like she is and acknowledges and say, Hey, go take a listen. So just thank you for being you.

Shannon Siriano Greenwood
You’re welcome. But I want to say it’s funny to hear you say this because when I saw that, I was like, Oh, these ladies are already super legit. Probably everybody already knows about this. And I’m like the last one on the bandwagon. So it’s funny to me. You know, I think we all have like when you’re starting something new, it’s like oh my god, I’m so new at this and me listening to you guys talk was like, Oh, they’ve been doing this for a long time. Like they’re they are pros and experts in this space. Already. That was how I heard it when I was listening.

Kelly Croce Sorg
Hey, hey, just stepping in for a second. Our conversation with Shannon Syriana Greenwood will continue after the break. You’re listening to The Opt IN. Hey, just dropping in for a quick message. If you listen to the opt in, you know that we talk about books and read books all the time.

Aurora Archer
Yes, indeed. All the time. I mean, we’re total nerds. And considering that you’re listening to the opt in, you probably have a thirst for knowledge too.

Kelly Croce Sorg
And that’s why we’re so excited to tell you about our online opt in bookshop, you can find and purchase all the books we’re reading. Recently I read braiding sweetgrass by Robin wall. Kimmerer is about indigenous wisdom and the intelligence of plants. I 100%. recommend it to all opt in listeners. There’s all of our podcast guests books there. We have books for kids, our faves, cookbooks, all kinds of stuff.

Aurora Archer
So, join us in shopping online at bookshop.org/shop/the Opt In , that bookshop.org/shop/the opt in.

Kelly Croce Sorg
You can also do it at the Opt hyphen in.com Welcome back all. Let’s jump back into our conversation with Shannon Siriano Greenwood. Since you’ve rebelled, how has your life changed or evolved?

Shannon Siriano Greenwood
I liked myself much more. I feel like that’s a big,

Aurora Archer
huge win massive win.

Shannon Siriano Greenwood
Sometimes I have to visit the real world and I say that with air quotes, because now I only spend time with people like us. So women and men who are understanding and supportive people who build each other up and do not have negative things to say about one another are cheering for you whether they know you or not, I just I forget sometimes that this is not what it’s like. And then I’ll like walk by a TV that has the news on it. And I’m like oh, yeah, that exists over there. Yeah, what’s changed for me is who I spend my time and energy with and around from my Instagram feed to people actually have conversations with it’s all different and it’s all been an intentional shift away from negativity and naysaying.

Aurora Archer
Hmm. That’s beautiful. That’s beautiful. And I want to make sure that we share how the new channel of the podcast is your vision for that. And how does that take the original vision and evolution of rebel? How is that taking that to the next level? What are you hoping?

Shannon Siriano Greenwood
Yeah, I feel very lucky that I get to live in this bubble, right. Like I built this bubble I live in here. I pulled some folks in here with me. I’m like, bring snacks come in. And now my goal is to like keep expanding the bubble. And so where I used to find an amazing person that has a really unique take on something that’s really interesting. Bring them to Richmond, Virginia sit on the stage and talk to this small group in this intimate setting, which is awesome for those couple 100 people, but there’s so many more people that I want to be in on those conversations. And so the podcast really is an opportunity for that. For me to say hey, like all these closed door conversations are happening over here, like don’t actually have to be behind the doors. So that’s what I hope is like my contribution. And then the other thing that I really want to do with the podcast is create a platform for our community members because I think a lot of the people that we interview are people that have a platform to some degree, right? They’ve like invested in building a platform and having some sort of visibility. The members of our community are doing amazing things, but they’re not all doing it with but marketing budgets and like things for people to see. So many women that are really making changes are also like, just hate the spotlight and like don’t want to stand in front like they just want to do their thing and sit back here. And like I love people like that too, because I’ll be your high school girl and you can just walk around with me and I’ll tell everyone how awesome you are then you don’t have to say anything. So that’s the other piece that I’m hoping I can do with this podcast of like shining the light on these people that like they’re not instafamous they don’t have Instagram because they’re too busy doing real work. Like let’s get them just visible so that other people who are doing that too don’t feel like they’re not known or not important because they don’t have a lot of people watching it.

Kelly Croce Sorg
Yeah, or they can’t do their special thing because if it’s not considered to be this influencer redeemed thing.

Shannon Siriano Greenwood
No I mean, one of our members was a CEO. She built this company, this technology company from literally her and her husband in their basement and built it they have employees all over the world. She teaches LinkedIn courses on managing remote workforces before work from home was a thing well, when COVID happened, she left the company to homeschool their kids. And I’m like, That’s so inspiring. And like, you look at the numbers of like women leaving the workforce and I get it like I cringe at it and I’m like, Oh, this is bad. But then I look at her and I’m like, You did that because you wanted to and because you built a company that could support you whether you were sitting at that desk or not. That I would like to have highlighted as well.

Aurora Archer
Yes, yeah. I love that. I love that vision and I just love again, it’s you doing what you do best and expanding and building on that community and bringing shine and light to voices and amazing people doing incredible things. So talk to us about this blossoming community and you’re

Kelly Croce Sorg
super intentional to you know, I mean, you’re not let’s be real, you’re white check. It could have been a million white chicks that sign up for, you know, this community and you did not want that.

Shannon Siriano Greenwood
as like my own set of personal values. I really want to need to like to learn from people who aren’t just like me, like that is very boring. Like I not to sound egotistical. I’m a very smart person. I’ve done a lot of stuff like for you to tell me something I don’t know. Like you have to be different than me like I know white lady stuff like that. I got that. So I also really fortunate that my whole life I have been surrounded by diversity. I know that’s a big challenge for a lot of white women that they have no friends of color, that they are only around people that look exactly like them and I understand the challenge that that is to overcome even more so than people who are fortunate like me to have always been surrounded by people who don’t look exactly like me. But learning from people who have different experiences is honestly just more interesting. Like it wasn’t this big like so box like I’ve got to make sure that we’re checking all the boxes because honestly that felt really uncomfortable to me. I think there’s like this fine line between representation and tokenism and I really resist the tokenism at all costs and that’s constantly a check that I have to do with myself as a white woman that’s picking the program and putting things together of like, Am I just picking this person because I need another woman of color on this program or am I picking this person because this perspective is going to flow in this program and bring this value but that’s not the reset. I’m not also mindful of diversity overall. I don’t want everyone from the east coast because y’all know we like to think all the smart stuff happens on the East Coast and that’s just not true. But I will say when we started the very first rebel, we put together a website before we even like knew what we’re doing. We’re just like, logo picture. And there was a picture of a white woman and a black woman, light skinned black woman. And it was just the clip art that we had picked when we typed in women in their 30s and a friend of mine who was a woman of color called me and was like you better deliver. And I was like, I don’t know what you’re talking about. And she’s like, you’ve got a black woman and a white woman 5050 on your website. And honestly, I was like so offended. I’m like, Oh my gosh, like she knows me like she knows how I am. She knows I wouldn’t do that. But honestly, I’m grateful because it would it just made me that much more aware. And I was like this is really important and people are watching what I’m doing. I already know I’m respected in my community. And so I need to really take that seriously and how I’m putting together programs going forward.

Aurora Archer
Wow, Deliver you did deliver you did and I love the she just like hey Miss Shannon and yay, girl. Better Wow.

Shannon Siriano Greenwood
Yeah. I realize how much of like a risk that also is to take right of knowing you’re going to make this criticism of your friend you’re going to challenge that they could be racist, which of course I am. I am a white woman. I have internalized racism, but to call it out puts your friendship at risk. And so it really I am so grateful to her for that.

Kelly Croce Sorg
Thank you for that story.

Aurora Archer
Yes, thank you can teach a lot of people with it. Yes, and it became you know, it became the bedrock and foundation of this amazing community that you’ve built. of women of all backgrounds of all shapes, colors, sizes, and thoughts and perspective

Kelly Croce Sorg
doing amazing things.

Shannon Siriano Greenwood
But it’s really interesting how some stories are told more than others.

Aurora Archer
And it’s this notion that until you you start noticing and until you become aware, you know, I’m aware about how the same story gets repeated and repeated and the same thing the same folks are tapped in. And this is what I love is beautiful because you know we had an opportunity to partner on your last virtual rebel. And I have to tell you, Shannon, I was blown away by the incredible women that you had pulled together to unpack women’s health and maternal issues. I mean, these ladies, bad asses rocked. And each brought such a unique point of view to this critical crisis that’s happening for women and mothers. And I was like, how did she find these amazing women like,oh my gosh,

Shannon Siriano Greenwood
I think I mean, again, it goes back to being a little selfish. Like my health has been something really top of my mind this year, like I’ve been going through a lot of stress related stuff. And I’m like, who’s talking about this? And so I just literally am going to find the answers that I want and then I find really interesting people and then I just email them until they can’t take it anymore. And then they have to email me back. And then they say yes.

Kelly Croce Sorg
Good tactics.

Aurora Archer
When you look out, Shannon, I mean, you’ve been at this for a while you’ve breath, you have built a beautiful community and engaged community. You’re expanding it now with the podcast. What are you hoping? You know, when you look out three to five years from now? And given the backdrop of where we are as a country

Shannon Siriano Greenwood
I think this year proved to me how important this space is, for people to feel seen and validated and not told that their feelings aren’t real. Whether it’s fear or happiness or anxiousness or anxiety or what what have you. I keep getting women that come to me that I in my opinion, I look at them from the outside. They’re so successful. They’re so successful, and if I didn’t know their stories, I would think like these are the people we should all be emulating. But we all are struggling with the same stuff and it just like breaks my heart sometimes. So my hope is to just continuing to expand my bubble like I want every woman to be able to be in a bubble. I want every woman to have a phone a friend situation where they have people that have their best interests in mind that are going to ask them the questions that need to be asked to get them to where they need to be versus told you should do this. You should do that. You know, I just like I’m such a not a fan of the should. I don’t really like experts. Like I don’t believe really there’s such a thing as an expert. I mean, I know like there’s researchers that like have a lot of data points and like alright, I’ll give you that. But most people who are out there teaching things are not experts. All they have is what they’ve learned and their personal experience, which is usually not very much. So I really want the community to continue to be this space of no one is telling anybody what they should do and they’re all they’re doing is saying you’re having this problem I’ve had to

Kelly Croce Sorg
I’m curious to know like what what did community mean to you growing up versus what it means to you now,

Shannon Siriano Greenwood
community was not a big thing for me growing up. I was a ballet dancer. I had a carpool of three other dancers that were my friends in air quotes and I still value those relationships but we are also in competition with each other. And my parents are divorced. So I went back and forth between households. I would say I didn’t have community growing up. And I didn’t really realize that I needed it until I was way grown up. And it was almost not until I had it. Did I realize how important it really is. And I think that’s an experience for a lot of women. We’re used to handling all our stuff on our own. We don’t like to ask for help. We don’t like to be vulnerable. So until you start doing that with people and see how it feels. You kind of don’t know what you’re missing.

Aurora Archer
So true. So I’m gonna put you on the spot Shannon. And if you had one or two words to describe what community means to you now

Shannon Siriano Greenwood
I think it’s vulnerability and being held those two things, if you can be vulnerable, people can see you for all the good and all the not so good and still be held. Then you’re in a true community.

Kelly Croce Sorg
That feels good.

Aurora Archer
Drop the bomb on that one girlfriend that was good.

Shannon Siriano Greenwood
Well, and honestly, the way you to share with each other is a model that I hope our members can follow. Like watching other women fully support each other in the good and the bad and the ugly. There’s not enough examples of seeing that, which is also I’m so obsessed with you and keep making you come back to everything because we need to see it over and over and over again. So that behavior can be modeled for us to then do it in our personal lives.

Aurora Archer
Indeed, indeed, thank you for that and that’s a privilege. That’s an honor, and that is very much a huge part of what we believe is our responsibility and commitment to the community of humans that trust us and give us their time. You know, because we both Kelly and I both firmly believe that it’s really about modeling. It’s not the shirt, it’s not the telling it’s it’s like it’s just show up, show up then opt in is do it and lead with the harm

Kelly Croce Sorg
that stopped and what would your OPT in be for our listeners Shannon?

Shannon Siriano Greenwood
exactly what you’re doing, Have the conversations, talk to people about what makes you uncomfortable about having the conversations, I think is the same as like you don’t know what you’re missing until you have it like you just have to do it.

Kelly Croce Sorg
And I mean, I know you’re you’re the snowball, but what’s next for you? What’s next for your snowball that’s gonna stick on to it next.

Shannon Siriano Greenwood
Well, we are building out our online community. I think that’s the biggest focus for me in COVID times of how do we continue to have people feeling connected when we are not in the same rooms with each other. When we are back to being in rooms together, I really hope we can bring back the in person experiences in the small communities that we’ve already started and expand from there. And the thing that I’m most proud of that we’re working on right now is our swell groups, which are like a year long. If you’re familiar with the term mastermind. It’s essentially you’re matched up with six people that are at a similar space with you to just literally show up once a month and like bring something you want feedback on and get feedback. It’s been really amazing to see like I said these women that from the outside, look, just they’ve achieved everything that you’ve ever wanted. But that’s a scary place sometimes and more and more women are doing that earlier. Right. So like you’re in your early 40s And you’ve got the dream job and the dream house and the husband and the kids and all this stuff and you’re like well, now what do I do? I’m just like working to work and like I’m creating problems. So I have problems to solve. And so it’s those women I’m excited to support through this next year, which I think is going to be foundational for what work is going to look like going forward and these are the women leading that so if I can get if I can brainwash them into like all this stuff, then like the working world is gonna look much better for us. That’s my big goal.

Aurora Archer
Here here.

Kelly Croce Sorg
Where can everyone find you?

Aurora Archer
Oh, yes, yes.

Shannon Siriano Greenwood
on Instagram at rebel con and on the interwebs at rebel con.com and the podcast is called rule breaker by rebel.

Kelly Croce Sorg
Yay.

Aurora Archer
Thank you. We love you. We will be talking to you soon.

Kelly Croce Sorg
Bye lady.

Shannon Siriano Greenwood
Love you.

Kelly Croce Sorg
Shannon is an angel and an absolutely outstanding human.

Aurora Archer
She totally and absolutely is. 1,000%. And you know, Kelly, I think it’s really important to note that she had this amazing career. And then she reached a point where she could say, this is no longer serving me. I think that’s pretty significant. You know, as you know, it took me a much longer time to recognize that aspects of my career. Were not serving me or my highest self you know, burning out and working for the organization to my own detriment. Wasn’t ultimately going to serve me or my family.

Kelly Croce Sorg
Can I ask you like when you think back to corporate because you knew corporate inside and out and then moving to entrepreneurial Is it is it so fascinating, like learning about all these entrepreneurial women’s communities? Did you already know about them before?

Aurora Archer
Yeah, I mean, I did not assume that they were not there. I absolutely assume that they’re my automatic assumption in default. Is that there is a community and I love the fact that Shannon could identify that need. She could understand that she didn’t grow up with it because I thought she was gonna say somewhere in her background or in her upbringing that she had an experience of community but to find out that she actually didn’t, was interesting to me, but that she ended up having an experience where she could see the difference of how that felt for her. How that made her feel how that brought a greater sense of learning a greater sense of, I don’t know it almost felt like excitement and energy, and so that she would feel propelled to then create that.

Kelly Croce Sorg
Yeah. Yeah, I just love being in Shannon’s company. She simultaneously brings this you know, complete presence and not knowing and a confidence and air of love and respect and openness that is like just contagious. Such a great way to be like wow, you just so confidently, will not know. And like that’s so cool.

Aurora Archer
I think when I hear that when you describe her that way. There is a confidence and a clarity she has with regards to vulnerability. She was like if she doesn’t know she doesn’t know. Well, everyone, this is the last episode of the season. Thank you all so much for listening, for supporting us and tuning in.

Kelly Croce Sorg
Yes, we love all these so much. Keep your eyes on our feed because we will be dropping some bonus content.

Aurora Archer
You can stay connected with us online. Find us on Twitter. Facebook and the Instagram at the opt in.

Kelly Croce Sorg
Music for this episode is by Jordan McCree and the optin is produced by Rachel Ishikawa. See you all next week. Bye everyone. Stay safe,

Aurora Archer
love you. We need to change and that’s why you’re here. That’s why you stick through these conversations as hard as they may be, and continue to challenge your communities to think bigger. We are here for liberation.

Kelly Croce Sorg
We know you know how important this work is. And we want to keep doing it. However, we need your support. You can pledge your contribution to our Patreon Venmo PayPal, all the links on our website the OPT hyphen in.com

Show Full Transcript Collapse
© 2019-2024 The Opt-In™.
All Rights Reserved.
Logo: Women Owned
The Opt In™ is a trademark of
Abundance Productions Inc.

Free Guide: The Opt-In Heartset™ for Having Difficult Conversations

Subscribe to updates from The Opt-In

Skip to content